This is a powerful video that not only New York State cigar enthusiasts and retailers need to take notice of, but all folks nationwide.

This video is a short documentary in which New York Tobacconist Association (NYTA) Ron Melendi (General Manager of De La Concha cigars in New York City) tours the State of New York.  During the tour, we learn the stories of how retailers are getting hammered by the insane New York State cigar taxes.   It is also meant to show why it is important for New York to pass the $1.00 tax cap (Bills A1093 and S3410) on premium cigars.

There is a lot to be learned here.   Watch the final scene where Melendi is standing on the New York/Pennsylvania border and shows the difference in the cost of cigars from one side of the line to the other.   This is something all states need to look at.   It’s a proven fact that tobacco tax increases will consistently backfire and result in lost revenues.

Thank you Mr. Melendi for the hard work you are doing for New York and everyone nationwide.  While I don’t live in New York anymore, I still love to be able to purchase from a New York tobacconist when I am visiting.  I was recently on a trip to Florida and I can tell you that folks 1000 miles away are proud of what you are doing.  This is a great proactive move.