Jordan Alexander III Premium Cigars has announced a company rebranding. This rebranding will include the release of a new cigar called the Jordan Alexander III Corojo line. This new cigar is targeted for a mid-Fall 2014 release.
The rebrnading will feature a new logo and new cigar bands that will be incorporated into new releases going forward as well as marketing material. The new logo feats the Alexander Family Coat of Arms. This replaces the “lion and crest” logo that had been previously used.
As for the new cigar, the Jordan Alexander III Corojo will be produced at the Quesada Cigar Factory. This blend will be a Dominican and Nicaraguan blend that will replace the current Corojo blend (the Legend Corojo). The new Corojo line will feature the new logo.
At a glance, here is a look at the Jordan Alexander III Corojo:
Wrapper: Dominican Corojo
Filler: Dominican, Nicaraguan
The Jordan Alexander III Corojo will be launched in four sizes:
Robusto: 5 1/2 x 54
Toro: 6 x 52
Belicoso: 6 x 52
Double Toro: 6 x 60