Casa 1910 has announced that Rob Maneson has been named its Chief Commercial Officer.
Maneson most recently was the President of League of Fat Bastard (LOFB) Cigars. Previous leadership roles in the premium cigar business include various leadership positions. This includes the CEO of JR Cigar and the Senior Vice President for Imperial Brands’ U.S. Division.
“I’m thrilled to be joining Casa 1910, a brand that is redefining what it means to be a premium cigar company with deep Mexican heritage,” said Maneson in a press release.. “The company’s commitment to craftsmanship and innovation aligns perfectly with my passion for building brands and growing businesses in the premium cigar space. I look forward to working with the team to expand Casa 1910’s reach worldwide.”
“Rob’s deep industry experience and strategic mindset will be instrumental in taking Casa 1910 to new heights,” said Serge Bollag, Co-Founder of Casa 1910. “We are excited to have him on board as we continue to expand and share our passion for premium cigars with the world.”
Jamie Baer, Co-Founder of Casa 1910, added, “Rob’s track record speaks for itself. His leadership will be crucial in strengthening our brand presence and forging key partnerships that will propel our growth. We couldn’t be more excited to welcome him to the team.”
