L’Atelier Imports is planning on releasing a 4 1/2 x 38 line extension across each of its core brands. These vitolas will be packaged in five packs. Each cigar will feature a pre-cut head. The four line extensions are: L’Atelier Travailleurs, Surrogates Cracker Crumbs, El Suelo Vuelos, and Trocadero Ruelles. These will make their debut at the 2014 IPCPR Trade Show later this month, and will ship in mid to late September.
The five packs will carry an SRP of $14.50 and will be sold in bricks of ten to the retailers. Each brand will have a display tray.
Photo Credit: Casper Johnson Instagram |
L’Aterlier Travailleurs
L’Atelier Travailleurs becomes the fifth vitola to be released in the core L’Atelier line. Earlier this year, the company released the L’Atelier Lancero.
Wrapper: Ecuadorian (Sancti Spiritus)
Binder: Nicaraguan
Filler: Nicaraguan
Surrogates Cracker Crumbs
Surrogates Cracker Crumbs based on the Surrogates Animal Cracker – which was a 6 x 60 cigar that was launched at the 2013 IPCPR Trade Show.
Wrapper: Ecuadorian-grown Habano Oscuro
Binder: Nicaraguan
Filler: Nicaraguan
El Suelo Vuelos
El Suelo Vuelos becomes the fourth vitola in the El Suelo line – which is a value-priced offering.
Wrapper: Habano Ecuador
Binder: Connecticut Broadleaf
Filler: Nicaraguan
Trocadero Ruelles
Trocadero Ruelles becomes the fourth vitola in the Trocadero line – which is also a value-priced offering.
Wrapper: Habano Ecuador
Binder: Connecticut Broadleaf
Filler: Connecticut Broadleaf and Nicaraguan