This April, Alec Bradley will have a global release of its Alec Bradley Medalist. The cigar is a milder smoke that was previously introduced to the market on a limited basis. The name of the cigar reflects the competitive spirit of company owner Alan Rubin.

“To be the best, you have to beat the best,” commented Rubin in a press release. ”Medalist does just that. This cigar was created to be a people pleaser, any time of the day.”

The blend uses a Honduran Shade Grown wrapper, Honduran binder, and a combination of Honduran and Nicaragua fillers. It is available in four sizes, each packaged in ten-count boxes. Pricing is set between $6.00 and $7.00.

“With Medalist we are looking to remind people of our company’s past,” Rubin commented. “We are also asking milder cigar smokers who have shied away from us to give us a chance. Medalist is smooth and complex with a light natural sweetness. Medalist hits a presentation, flavor and price point that is attractive to many smokers that we haven’t spoken to in a while.”

The Alec Bradley Medalist is scheduled to hit retailers this April.

Blend Profile

Wrapper: Shade-Grown Honduran
Binder: Honduran
Filler: Honduran, Nicaragua
Country of Origin: Honduras (Tabacos de Oriente S.A.)

Vitolas Available

Robusto: 5 x 52 (SRP $6.00)
Toro: 6 x 54 (SRP $6;50)
Gordo: 6 x 60 (SRP $7.00)
Churchill: 7 x 50 (SRP $7.00)

Photo Credits: Alex Bradley Cigar Company