2021 was certainly the year of the “Minimalist” booth, but when it comes to Illusione Cigars this is nothing new. Over the past decade at the previous IPCPR Trade Shows, there were years when owner Dion Giolito has not displayed new products – and the 2021 Premium Cigar Association Trade Show was one of those […]
PCA 2021 Post Game Report: Day Four
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For the second Trade Show in a row, the final day of the show had very slow foot traffic. However, that wasn’t where the drama came from. Instead, the manufacturers themselves created all the drama that has become associated with a trade show. It’s no secret that the PCA Trade Show has seen a dramatic […]
PCA 2021 Post Game Report: Day Three
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The cigar media, attendance, and annual PCA jinx are my takeaways from the third day of the PCA 2021 Trade Show. The start of Day Three saw cigar media gather for a press conference hosted by PCA Executive Director Scott Pearce, outgoing PCA President John Anderson, and incoming PCA President Greg Zimmermann. Of the 80 […]
PCA 2021 Post Game Report: Day Two
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On the second day of the 2021 Premium Cigar Association (PCA) Trade Show there is a potpourri to do some post-game on. This includes thoughts on attendance/foot traffic, after-hours gatherings, the weather, and a checkpoint on Cigar Coop. First up let’s tackle attendance and foot traffic . A few years ago, I vowed to never […]
PCA 2021 Post Game Report: Pre-Show and Day One
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After a one-year absence due to the COVID-19 pandemic, the 2021 PCA Trade Show opened up in Las Vegas, Nevada. The theme was a “reunion” of the cigar industry, but the other theme that I think is prevalent is “Economy of Scale.” This is a trade show where there were costs cuts made. PCA has […]