Fratello’s Bianco blend is now going to have a box-pressed offering. Today the company announced the new Fratello Bianco Boxer – a 6 1/4 x 52 box-pressed torpedo with a modified blend. This new cigar will be make its official debut at the 2016 IPCPR Trade Show in Las Vegas, but will be soft-launched to ten retailers prior to the trade show.
The Fratello Bianco is the company’s San Andres maduro offering. According to company founder Omar de Frias, the filler blend of the Fratello Bianco was modified for the Bianco Boxer to give the cigar a different flavor profile from the regular Fratello Bianco. “The Bianco Boxer will join forces with one of our bestselling sizes, the Fratello Boxer.” said de Frias in a press release. “One of our goals with The Boxer line is to show our consumers how modifying the ratio of filler tobacco can change the profile in a cigar.”
New to Fratello will be a secondary band, denoting the name “The Boxer”.
“Boxer” has been used to brand Fratello box-pressed offerings. Two years ago, the company introduced the Fratello Boxer – also a 6 1/4 x 52 box-pressed torpedo that also featured a tweaked blend from the original Fratello. Last Fall, the company unveiled a limited edition Boxer Series line that featured other vitolas.
In addition to the Fratello Bianco Boxer, the company is also introducing Fratello Bianco IV, a 6 1/2 x 54 line extension to the regular Fratello Bianco line. That cigar also will debut at the 2016 IPCPR and feature a soft-launch prior to the trade show.
At a glance, here is a look at the Fratello Bianco Boxer.
Wrapper: San Andres Negro (Mexico)
Filler: Nicaraguan, Peruvian, and Pennsylvania (U.S.) Broadleaf
Country of Origin: Nicaragua
The Fratello Bianco Boxer is available in one size – a 6 1/4 x 54 box-pressed torpedo. The cigar is packaged in 20 count boxes. Each cigar has a price of $10.00 per cigar.
Photo Credits: Fratello Cigars