Villiger Cigars has announced a packaging update to its Villiger La Libertad line. The cigars will now feature a primary band with the Villiger logo consistent with the other offerings in the Villiger portfolio. The “La Libertad” name will remain as a part of a secondary band on the cigar.
This is the second packaging update in recent years for La Libertad. Originally La Libertad featured its own branding without reference to the Villiger name. In 2017, Villiger revamped the box design to include the Villiger name. With the latest round of changes, the Villiger name is now added to the banding.
In a press release, Villiger North America President Rene Castañeda commented: “The Villiger La Libertad is a cigar that is a personal favorite and we are happy that this high rated brand will now be properly represented as a Villiger brand.”
The Villiger La Libertad is produced at the ABAM factory in the Dominican Republic and blended by Jose Martiás Maragoto. The blend features a Brazilian wrapper over a Nicaraguan binder and a combination of Nicaraguan and Dominican fillers. The cigars are available in four sizes: Robusto (5 x 52), Torpedo Box Pressed (5 1/2 x 52), Churchill (6 1/2 x 60), and Massive (6 x 60). Each is presented in 20-count boxes.
Photo Credits: Villiger Cigars