Back at the 2018 IPCPR Trade Show, Villiger Cigars North America was quietly showcasing a cigar at its booth known as La Meridiana. The Villiger La Meridiana is a cigar line that had already been successful in the European market, and the plan was for a widespread release of La Meridiana into the U.S. market […]
A major company will be passing on this year’s IPCPR Trade Show and Convention. Today, in an open letter from Villiger Cigars North America President Rene Castañeda, he announced his company would not be attending this year’s trade show. In the letter, Castañeda explains his company will direct its efforts toward the Tobacco Products Expo (TPE) […]
In 1998, Villiger Cigars released a cigar to Europe known as La Meridiana. Now over two decades later, the cigar is coming to the U.S. The Villiger La Meridiana pays homage to an often forgotten 19th-century Cuban factory named “La Meridiana.” It was owned by Pedro Murias and was once one of the most well-known […]
“La Vencedora is a home run for Villiger Cigars. While I was quite pleased that Villiger has a bolder offering in its portfolio, that is not the reason this cigar is a home run. The bottom line is this cigar excels in the category that matters most – flavor.” Wrapper: Nicaraguan Habano Oscuro Binder: […]
Agile Cigar Reviews are cigar assessments where we use a lightweight, shorter format. These will never take the place of our comprehensive reviews. They are only used on blends we have previously assessed. This might be a blend we are re-scoring or giving a score for the first time. It might be a blend we […]
Villiger Cigars has announced that it has reached an agreement for JMG International Inc to handle its distribution on the West Coast. Under the agreement, JMG International will handle distribution for both Villiger’s premium and machine-made cigars in California, Washington, and Oregon. In a press release announcing the agreement, Villiger President Rene Castañeda said: “JMG International […]
Agile Cigar Reviews are cigar assessments where we use a lightweight, shorter format. These will never take the place of our comprehensive reviews. They are only used on blends we have previously assessed. This might be a blend we are re-scoring or giving a score for the first time. It might be a blend we […]
Villiger’s two limited production line extensions that were launched at the 2018 IPCPR Trade Show will soon be on store shelves. Today Villiger announced it is shipping the La Flor de Ynclan Lancero Especial and La Vencedora Gordo to stores this week. La Flor de Ynclan is an older Villiger brand that was relaunched in […]
It’s the third trade show for Rene Castaneda as President of Villiger Cigars North America. In the past two years, Castaneda has presided over one of the great turnarounds in the U.S. premium cigar market. At the end of 2015, Villiger North America was at a cross-road in the U.S. market. The U.S. operation was not profitable […]
At the 2018 IPCPR Trade Show, Villiger Cigars is introducing a 6 x 60 Gordo size into its La Vencedora line. The name La Vencedora translates to “The Victor” and it pays homage to the highly successful year Villiger Cigars North America had in 2017. La Vencedora was a different cigar than Villiger had released […]
