It’s the third trade show for Rene Castaneda as President of Villiger Cigars North America. In the past two years, Castaneda has presided over one of the great turnarounds in the U.S. premium cigar market. At the end of 2015, Villiger North America was at a cross-road in the U.S. market. The U.S. operation was not profitable […]
At the 2018 IPCPR Trade Show, Villiger Cigars is introducing a 6 x 60 Gordo size into its La Vencedora line. The name La Vencedora translates to “The Victor” and it pays homage to the highly successful year Villiger Cigars North America had in 2017. La Vencedora was a different cigar than Villiger had released […]
Rene Castañeda (left) and Hector Pires (right) Villiger Cigars North America has announced it has promoted Hector J. Pires to its National Sales Manager. Pires had previously been serving as the company’s South Eastern Territory Manager. The move was announced early this week and is effective immediately. Pires is originally from Caracas, Venezuela. He earned […]
At the 2018 IPCPR Trade Show in Las Vegas, Villiger Cigars will unveil a limited edition lancero size to its La Flor de Ynclan line. In 2017, Villiger Cigars brought back the La Flor de Ynclan . The origins of this brand trace back to Cuba. In the 1960s, Villiger acquired the trademark, but it wouldn’t be […]
Villiger Cigars has officially opened a new factory in Brazil known as Villiger do Brazil. The new factory replaces the existing Charutos Tobajara Limited factory that Villiger operated in Brazil. Villiger Chairman of Board Heinrich Heinrich Villiger was officially on-hand for the official opening. Villiger Cigars has been importing tobacco from Brazil since the company’s […]
Villiger Cigars continues to expand its footprint in the North American market. Today the company announced distribution agreements that will bring the company’s products to Mexico and Canada, respectively. In Mexico, an agreement was reached with Casa Turrent to handle distribution. Casa Turrent is owned by Alejandro Turrent and is considered to be the premier grower, […]
Villiger Cigars is celebrating its 130th anniversary this year. As a part of commemorating the milestone, the company announced it is opening its first lounge in the Americas. The ABAM Cigar Factory located in Santo Domingo will be the home to this lounge. ABAM is the factory that manufactures all Dominican-made Villiger cigars. This lounge […]
At the end of 2015, Villiger North America, the U.S. operation of global tobacco giant Villiger Sons Limited, reached a crossroad. For several years, Villiger North America had been tasked to make an impact in the premium handmade cigar market. The effort was proving not to be profitable and was disconnected with its customers. Villiger had […]
It’s Villiger Cigars’ 130th anniversary, and the company is kicking off the celebration with the announcement of a new brand, Villiger La Vencedora. It’s a cigar that is described as the first ever full-bodied Villiger cigar, and one that also has special meaning to Villiger Cigars chairman of the board, Heinrich Villiger. In a press […]
Villiger has announced that it will be branding its Cuellar Connecticut Krēmē line with the Villiger name. The cigar will now be known as the Villiger Cuellar Connecticut Krēmē. “Villiger Cuellar Connecticut Krēmē is one of our most popular cigar brands. It’s extremely creamy profile, combined with just a hint of spiciness, has made the […]
