CONTACT: Natalie Wahlberg
Diversified Marketing Strategies, Inc.
Midwest Smoke Out names General Cigar Company premium presenting sponsor
April 4, 2012- Hammond, Ind.,- The world-renowned General Cigar Company and nationally-acclaimed Midwest Smoke Out have joined forces to make this year’s April 19 even more outstanding. General Cigar Company will be the premium presenting sponsor and featuring La Gloria Cubana and Hoyo de Monterrey at The Midwest Smoke Out, which happens Thursday, April 19 at The Venue at Horseshoe Casino in Hammond, Ind., from 5-10 p.m.
“General Cigar Company and Midwest Smoke Out are a natural fit. The Smoke Out has a history of throwing the best cigar, fine spirits, gourmet food, luxury, gambling and exciting expo in Chicagoland while General Cigar is famous for its extensive history in the cigar industry,” said Andrea Pearman, creator. “General Cigar Company is legendary in cigar aficionado circles, with an incredibly rich history.”
This year, General Cigar Company is celebrating its 51st anniversary and the 41st birthday of General Cigar’s most iconic brand, Macanudo. As the second largest cigar company in the world, General Cigar Company is poised to use its expanded resources to bring even more excitement and innovation to the premium cigar category. In 2010, General Cigar Company commemorated another milestone, for the company merged with Scandinavian Tobacco Group to form a worldwide company focused on cigars. Today, with President Dan Carr joined Swedish Match to continue building the brands he had been cultivating since 1996 as president of an expansive empire and in concert with a team of professionals and artisans in the United States, Dominican Republic, Honduras and Nicaragua, the future of General Cigar burns bright.
“This year’s Midwest Smoke Out will be burning white-hot,” said Pearman. “We have something for everyone: cigars, opportunity to meet cigar industry icons, spirits, beer, beautiful women, luxury giveaways, gambling and gourmet food.”
With every ticket, guests will receive 14 complimentary premium cigars. The cigars include: Room101 Connecticut by Camacho Cigars, Coronado by La Flor Dominicana, Doublegun Buckshot by Doublegun Cigars, La Mezcla Cubana by The Cigar Agency, an exceptional cigar from Bom-Bom line by Lou Rodriguez Cigars, San Lotano Oval by A.J. Fernandez Cigars which was voted the No. 2 cigar in the world by Cigar Journal, A. Turrent Puro Corojo by Altadis U.S.A, Perfecto Garcia by Arango Cigar Co., an exclusive cigar from Cigar Rights of America, La Gloria Cubana and Punch from premium presenting sponsor General Cigar Company and XEN by Nish, Thunder by Nimish and a Rocky Patel Sun Grown all from Rocky Patel Premium Cigars.
The Midwest Smoke Out will feature cigar industry legends Carlito Fuente, Tony Gomez of La Flor Dominicana, Cigar Master Alejandro Turrent of Altadis, U.S.A., Victor Vitale of The Cigar Agency, Clay Roberts of A.J. Fernandez and Frances Peguero, cigar roller from Habana Cigar House and Lou Rodriguez of Lou Rodriguez Cigars.
In addition, the Smoke Out will be offering a nearly-limitless quantity of microbrew and traditional beers, featuring a wide variety of local, national, and internationally recognized beers from Three Floyds Brewery, Bulldog Brewery Co., Calumet Breweries, Shoreline Brewery, Heineken, Michelob Ultra, Labatt Blue, Goose Island’s Sofie, Stella Artois, Torpedo Extra IPA, Pale Ale, Ruthless Rye IPA, Ovila Dubbel, Ovila Quad and Ovila Saison from Sierra Nevada, Leinenkugel’s, Pilsner Urquell, Killian’s Irish Red, Blue Moon, Peroni Nastro Azzurro, along with other spirits.
Attendees can sample gourmet delicacies from Shoreline Brewery & Restaurant, Youche Country Club, Great Lakes Catering & Special Events, Quaker Steak & Lube, Gino’s Steakhouse, Tilted Kilt and Fahrenheit Two-Twelve.
To further treat visitors, The Little Guys Home Technologies will raffle off a 32″ HDTV Flat Panel TV, Deer Creek Hunt Club will raffle off a one-year clay shooting membership, Schepel Cadillac is giving away a cigar cutter, Humidipak is giving away a humidor bag, Calumet Harley-Davidson is showcasing four motorcycles, Ping and Balmoral Woods are presenting a simulator and custom golf club fitting, Albert’s Jewelers will give vouchers for $50 off a $100 purchase, among other giveaways.
The raucous evening is set against a backdrop of Horseshoe Casino’s finest gaming tables and enjoyment, promising the best evening in Chicagoland for only $150. Attendance space is limited, and previous years’ expos have completely sold out in advance with 2012 following the same pattern, so explore, email or call 1-888-226-0330 to reserve your ticket to the party today. To stay up-to-date with the most current information, like us on Facebook, connect on LinkedIn, or follow on Twitter at @MidwestSmokeOut
Source: This press release was sent from Natalie Wahlberg of Diversified Marketing Strategies, Inc.  Cigar Coop will post press releases as a free service to all cigar companies and organizations that choose to send Cigar Coop press releases.