Oettinger Davidoff has named Emanuele Uccellini its new General Manager and President of Davidoff of Geneva, USA. Uccellini (38) joins Davidoff of Geneva, USA, from Lavazza, where he held various leadership roles in Brazil, Argentina, and the US for eight years. Uccellini formally assumes the role effective March 3rd, 2025.
In a press release, Beat Hauenstein CEO Oettinger Davidoff commented, “I have tremendous confidence that with his experience and his innovative and dynamic mindset, Emanuele Uccellini will accelerate our business in the challenging US market and take it to the next level. Emanuele has a proven track record of developing successful channel strategare [sic] based on win-win propositions and understands the importance and value of relationships built on trust and accountability .”
Emanuele Uccellini added: “I am very excited to join the Davidoff of Geneva USA family in Pinellas Park, and I look forward to continuing driving the growth of the company’s strong brand portfolio together with the team while at the same time strengthening its position as indispensable business partner for our US customers and partners.”
Zak Medin and Lana Fraser assumed ad-interim leadership of Davidoff of Geneva, USA, in May 2024 following Dylan Austin’s departure. Medwin and Fraser will continue in their current roles—Edwin as Head of Sales and Fraser as Head of Marketing and Retail.
“I would like to express my sincere appreciation and thanks to Zak Medwin and Lana Fraser, as well as the entire Davidoff of Geneva USA team, for having successfully led the business in the second half of the year 2024 and for their important contributions.”
Photo Credit: Oettinger Davidoff AG
