Another company on top of my list to visit at the Premium Cigar Association (PCA) 2023 Trade Show was La Aurora. La Aurora is best known for having the oldest cigar factory in the Dominican Republic. While La Aurora has been sold in the U.S. market for many years, this year was different. For many […]
La Aurora Cigars is the oldest factory in the Dominican Republic – and it’s a company that loves to celebrate a milestone. The year 2023 marks a big milestone as La Aurora celebrates its 120th anniversary. La Aurora is releasing the La Aurora 120 Anniversary cigar to mark the milestone. The cigar will be available […]
Back in November 2022, La Aurora announced the formation of La Aurora USA LLC (LUSA). The new entity will assume sales and marketing efforts for La Aurora’s cigar brands in the U.S. This month marks the official launch of LUSA, and with that move the transition from former distributor Miami Cigar and Company has officially […]
La Aurora, the oldest factory in the Dominican Republic is getting ready to celebrate 120 years in business. As it has done with many anniversary milestones, the company is releasing a cigar to commemorate the occasion. This one is appropriately titled the La Aurora 120 Anniversary. The cigar is expected to hit retail stores in […]
La Aurora has announced the La Aurora Preferidos Hors D’Age 2021 LE will be featured at the Total Product Expo (TPE) 2023. This is the first time the Hors D’Age has been released in over two years. Hors D’Age stands for “beyond time” and the line is known for the extra aging process that is […]
“The Fernando León Edición Limitada Belicoso restores my faith that there are still some limited edition cigars worth chasing.”
La Aurora Cigars has announced the formation of La Aurora USA LLC (LUSA). With the establishment of this new entity, LUSA will assume from Miami Cigar and Company all sales and marketing efforts for La Aurora’s cigar brands in the U.S. At 30+ years, this ends one of the longest sales and distribution agreements […]
At Tobacco Plus Expo (TPE) 2022, La Aurora Cigars would introduce a new offering known as the La Aurora Especiales. This was the culmination of what La Aurora Cigars has described as a six-year project working with some of its key retail partners. During this project, La Aurora solicited input from about 100 retailers who […]
Miami Cigar & Company and its long-time strategic partner La Aurora didn’t have a lot of new products, but at the same time this still proved to be quite a busy booth. The theme for both Miami Cigar and La Aurora was the families behind the brand – namely Nestor Miranda and the late Fernando León. […]
La Aurora has been a company that embraces its history. As 2022 is the first of two major milestones – what would have been the 100th birthday of Don Fernando León – I’d have thought it would be more emphasized. The next milestone is the 120th anniversary of the factory in 2023. While it’s premature […]
