Fratello Cigars has announced a cigar to commemorate its 9th anniversary blend, the Fratello VICEVERSA. It’s a cigar that gives an opportunity to choose at which end of the cigar a person wants to start their smoking experience.

“This project is easily one of the most challenging projects I have had the pleasure to work on. We blended a cigar and tripled capped both ends. The consumer decides if they want to start their smoking experience Mild and Creamy or Strong and Spicy,” commented company owner Omar de Frias in a press release.

The Fratello VICE​VERSA consists of a Habano Ecuador HVA wrapper, Indonesian binder, and fillers from Pennsylvania as well as the Estelí and Condega regions from Nicaragua. Production is handled from the La Aurora factory in Estelí, Nicaragua. Viceversa will debut in a 7 x 52 vitola. A total of 2,000 12-count boxes have been produced. Pricing is set at $15.00 MSRP.

“We limited the production to 2,000 boxes of 12 cigars each due to the complexity and manpower required to accurately blend this cigar”, added de Frias.

Fratello Cigars says the VICEVERSA will be an exclusive to Premium Cigar Association (PCA) members with a portion of the proceeds going to PCA members.