El Septimo Geneva has announced it is teaming up with Ambassador Fine Cigars in Phoenix, Arizona for its latest branded lounge and bar.

According to El Septimo, Ambassador Fine Cigars is one of El Septimo’s biggest retailers. El Septimo also says the relationship it has with Ambassador Cigars is the longest of any retailer in the U.S.

In a press release, Zaya Younan CEO of El Septimo said, “For the short time we have been in the U.S., more retailers have converted their lounges to El Septimo than any other brand of cigars, and by end of this year, there will be more lounges named El Septimo than any other brand in the world. This is a significant milestone to establish ourselves as the world leader in the premium cigar industry.

El Septimo has already announced lounges in Los Angeles, California; Hollywood, California;Tucson, Arizona;and Eagle, Idaho.

Back in September 2022, the company announced a plan for 30 cigar retail stores and lounges nationwide. The plan is being accomplished through company-owned lounges, partnerships, and branded lounges.