General Cigar Company has named Chris Tarr its new Vice President of Marketing. Tarr replaces José de Castro, who was appointed to that position last July. The company has also done some restructuring to its sales team. Tarr has been with General Cigar since 2008, most recently serving as the company’s west regional sales manager. Prior […]
At the 2017 IPCPR Trade Show, General Cigar introduced another collaboration of the Hoyo de Monterrey line with AJ Fernandez known as the Hoyo La Amistad Silver. This is actually the second Hoyo La Amistad cigar done with AJ Fernandez. The year prior, Hoyo de Monterrey introduced the first Hoyo La Amistad cigar (now being referred […]
CAO Cigars has a new CAO Zócalo limited edition cigar. It’s a cigar that not only draws inspiration from the country of Mexico, but it will introduce the first CAO with a wrapper from that country. The cigar was announced as a part of a marketing campaign by CAO Cigars paying homage to the famed Pan […]
General Cigar has announced that this month, a new six-pack sampler of Punch Cigars will hit retailers. The sampler will feature a pouch with the brand’s signature blue and red color that can sit on retail shelves. The six-pack sampler includes the following cigars: Punch Champion (Natural): 4 1/2 x 60 Punch Champion (Double Maduro): […]
Earlier this month, Macanudo announced plans to commemorate the 50th anniversary of the brand. Coming in March will be a new release coinciding with the milestone, the Macanudo Inspirado Red. The one thing that will be different about this Macanudo as opposed to other ones, is the Macanudo Inspirado Red will be produced in […]
2018 marks the 50th anniversary of the Macanudo brand and General Cigar is rolling out the red carpet. Plans are for a full year of activity that includes special product launches, events, and retail promotions. In a press release, Jose de Castro, Vice President of Marketing, said, “In the 50 years since its launch, Macanudo […]
“This Hoyo La Amistad collaboration is a home run for General Cigar and AJ Fernandez. It’s a cigar that has quite a unique flavor profile… These days not only does it seem difficult to find a Rothschild vitola in a line, but more difficult to get a good one. The Hoyo La Amistad Rothschild is […]
For Episode 37 of Prime Time, we journey back to Florida for a live remote as we broadcast from Prime Cigar in Boca Raton, Florida. We will have both Charlie and Jack Toraño. We will catch up with what Charlie’s been up to since leaving the industry in 2014. We’ll get some insights from Jack […]
“l I found the (General) team knocked it out of the park with Toraño E-021 0 delivering one of the best Toraño Cigar releases in recent years..” Wrapper: Ecuadorian Sumatra Binder: Connecticut Broadleaf Filler: Jamastran (Honduras), Estelí (Nicaragua) Country of Origin: Nicaragua Robusto: 5 x 52 Price: $5.99 Review: Torano Vault E-021 Robusto (4/3/17) Appearances on Countdown […]
Over the past few years, General Cigar Company has put a focus on its Cohiba brand. 2017 was no exception, as the company brought in a new brand ambassador in Sean Williams, and introduced a new line known as Cohiba Blue. Over the years, Cohiba has been positioned as an ultra-premium brand within the General […]
