Back in 2015, the Hoyo de Monterrey brand celebrated its 150th anniversary. At the time, General Cigar announced it was releasing a limited edition cigar called the Hoyo de Monterrey Edición de Cumpleaños 150. This cigar was a very contemporary spin on the Hoyo de Monterrey from both a packaging and blend standpoint. The contemporary […]
On Episode 147, we continue to meet the people behind General Cigar Company, and tonight we’re honored to welcome Ed Lahmann, who manages the Honduran brands under General Cigar. Ed’s the Senior brand manager of two brands that are staples in the cigar world – Punch and Hoyo de Monterrey. We’ll discuss the history and […]
On Episode 147, we continue to meet the people behind General Cigar Company, and tonight we’re honored to welcome Ed Lahmann, who manages the Honduran brands under General Cigar. Ed’s the Senior brand manager of two brands that are staples in the cigar world – Punch and Hoyo de Monterrey. We’ll discuss the history […]
General Cigar has announced a new offering under its Hoyo de Monterrey brand, the Hoyo de Monterrey Epicure Selección. This is a line that pays homage to the early days of cigar making in Honduras, tracing back to the 1950s when the Villazon factory was established. Produced at the HATSA factory in Danlí, Honduras, Hoyo […]
General Cigar is one of the booths that takes us a long time to cover. There always are plenty of products that are being showcased, but 2019 was particularly challenging. In the past we have had a central marketing contact in Victoria McKee Jaworski. Victoria is no longer with General and this marked our first […]
At the 2019 IPCPR Trade Show, General Cigar Company launched a new limited edition offering under its Hoyo de Monterrey brand known as the Hoyo de Monterrey El Torcedor. Over the past few years, the Hoyo de Monterrey brand has been one of the more active ones in the General Cigar portfolio. However, most of […]
While General Cigar has been working with AJ Fernandez to create many new blends in its portfolio, they wanted to see what he could do with an old favorite. At this year’s IPCPR Trade Show, General Cigar will unveil the Hoyo La Amistad Dark Sumatra. It’s a new spin on General Cigar’s classic Hoyo de […]
The second gala night of the XXI Festival del Habano was held in Havana Cuba on February 21st, 2019. The brand in the spotlight for the evening was Hoyo de Monterrey, and the Festival used the evening to showcase the first Gran Reserva release in Hoyo de Monterrey’s history, the Hoyo de Monterrey Gran Reserva […]
At the 2018 IPCPR Trade Show, General Cigar introduced its third Hoyo La Amistad cigar done in collaboration with AJ Fernandez, the Hoyo La Amistad Black. The Hoyo La Amistad Black added a dark oscuro offering into the Hoyo La Amistad line. Over the past 2 years, AJ Fernandez has worked with many companies, but […]
There is always something exciting to see at the General Cigar booth. I draw an analogy that it’s like going to Macy’s Department Store at Christmas time. The presentation is excellent and the cigars are always intriguing. In past years, we have seen General Cigar go heavier with one brand as opposed to another. The […]
