The two main things I’ve noticed since Regis Broesma has taken over as President of General Cigar are better delineation in its brands and a better connection with its customers. I think to some extent, General had been hampered by brand overlap, but this year, General did an excellent job of better defining the brands. Some of the highlights included: Macanudo holding […]
Cigar Review: Hoyo La Amistad Rothschild
William Cooper Reviews No Comments 4.0 - Box Worthy, 91-93, General, Hoyo de Monterrey, Review
At the 2016 IPCPR Trade Show, General Cigar unveiled the Hoyo de Amistad – a collaboration done with master blender AJ Fernandez. The Hoyo La Amistad is the second release under the Hoyo de Monterrey brand’s Hoyo line. Back in 2015, the Hoyo de Monterrey brand celebrated its 150th anniversary. At that time, a limited commemorative cigar […]
Cigar News: Hoyo La Amistad Makes Debut at 2016 IPCPR Trade Show
William Cooper Cigar News No Comments 2016 Preview, General, Hoyo de Monterrey, IPCPR 2016, News
At the 2016 IPCPR Trade Show, one of the big stories was around A.J. Fernandez, who collaborated with several leading manufacturers on projects. One manufacturer was General Cigar Company where he worked on two cigars. One of those cigars is a new addition to the Hoyo de Monterrey line known as the Hoyo La Amistad. […]
Cigar News: General Cigar Company at the 2016 IPCPR Trade Show
William Cooper Cigar News No Comments 2016 Preview, CAO, Cohiba, Don Tomas, Dunhill, Foundry, General, Hoyo de Monterrey, IPCPR 2016, La Gloria Cubana, Macanudo, Partagas, Punch, Toraño
Wasn’t this supposed to be the year where product was just going to come out of the woodwork? While General was right at the top of the amount of new releases, there actually seemed to be a little less than in previous years. The booth seemed to be slightly smaller as well – continuing a […]
Cigar Review: Hoyo Robusto by Hoyo de Monterrey
William Cooper Reviews 2 Comments 3.0 - The Fiver, 88-90, General, Hoyo de Monterrey, Review
In 2015, the Hoyo de Monterrey brand celebrated its 150th anniversary. To commemorate the occasion General Cigar Company released a limited edition cigar called the Hoyo de Monterrey Edicion de Cumpleanos 150. This cigar not only paid homage to the history of the brand, but also provided a conduit to look forward to the future as […]
Cigar News: Hoyo by Hoyo de Monterrey Officially Announced
William Cooper Cigar News No Comments 2016 Preview, General, Hoyo de Monterrey, News
General Cigar has officially announced details around its newest offering in the Hoyo de Monterrey line, the Hoyo. The new Hoyo is geared exclusively for brick and mortar retailers and will ship to retailers beginning on April 1st. The look of the new Hoyo might look familiar to fans of the Hoyo de Monterrey line. […]
Cigar Review: Hoyo de Monterrey Edición de Cumpleaños 150
William Cooper Reviews No Comments 3.0 - The Fiver, General, Hoyo de Monterrey, Review
In 2015, the Hoyo de Monterrey brand is commemorating its 150th anniversary. It was in 1865 when Jose Gener, one of Cuba’s most well-known growers created the first Hoyo de Monterrey. While today the Cuba still produces Hoyo de Monterrey, there is now a non Cuban Hoyo brand that is produced in Honduras by General […]
Cigar News: Hoyo de Monterrey Edición de Cumpleaños 150
William Cooper Cigar News, Uncategorized No Comments 2015 Preview, General, Hoyo de Monterrey, News
To commemorate the 150th anniversary of the Hoyo de Monterrey brand, General Cigar has announced a new limited edition cigar called the Hoyo de Monterrey Edicion de Cumpleanos 150. The cigar will make its debut at retail shops on April 1st. It marks the first release under the Hoyo de Monterrey brand since 2010’s Hoyo de […]
Cigar News: Hoyo de Monterrey Excalibur Adds Two Line Extensions
William Cooper Cigar News, Uncategorized 1 Comment 2014 Preview, Excalibur, General, Hoyo de Monterrey
General Cigar Company has announced two line extensions to its Hoyo de Monterrey Excalibur line. The line extensions will include a new 660 (6 x 60) and a Short Crystal (5 1/4 x 50). The cigars will utilize the same blend as the rest of the Hoya de Monterrey Excalibur. The cigars are should […]
Press Release: Hoyo de Monterrey Kicks Off Box a Day Giveaway
William Cooper Uncategorized No Comments General, Hoyo de Monterrey, Press Release
HOYO de MONTERREY KICKS OFF BOX A DAY GIVEAWAY Richmond, VA—To celebrate the launch of the new Hoyo de Monterrey website, General Cigar is rolling out a “Box a Day Giveaway” to share the unique flavor of the Hoyo de Monterrey Reposado en Cedros® brand with cigar lovers across the U.S. From now through […]