Last week came word of the hiring of Sean Williams as the Brand Ambassador for one of General Cigar Company’s most prestigious brands, Cohiba. The news came as a big surprise to many in the cigar industry, but to this author, it’s clear it’s part of a bigger story at General – one of change. It is a change that continues to evolve, but […]
General Cigar Company has named Sean Williams a brand ambassador for Cohiba. Williams is best known as the owner and founder of Primer Mundo Cigar Company. “We have brought Sean on board as part of the continued expansion of our experiential platforms,” said General Cigar President Régis Broersma in a press release. “Our focus is […]
The Cohiba Blue is a new offering by General Cigar Company that has recently arrived at retailers. While General Cigar Company has positioned Cohiba as one of its more premium and higher-priced offerings, with Cohiba Blue it aims for what the company calls “inclusive luxury” – keeping the premium status of the brand, but bringing […]
At the XIX Habano Festival in Cuba, Habanos SA introduced a new limited edition to vitola to three of its marquis lines. One of the limited editions is the new Cohiba Talisman. The Cohiba Talisman is a 6 x 54 vitola. The shade grown wrapper comes from the upper third of primings. The tobaccos in this blend […]
Agile Cigar Reviews replace what we termed “Assessment Updates”. The concept is the same, but the name is different. Agile Cigar Reviews use a lightweight, shorter format. These will never take the place of our comprehensive reviews. They are only used on blends we have previously assessed. This might be a blend we are re-scoring […]
At the 2016 IPCPR Trade Show, the Cohiba brand of General cigar introduced the Cohiba Macassar. The Macassar derives its name from Indonesian Ebony Macassar – the high end wood that is considered one of the most difficult to procure. With the release of the Cohiba Macassar, Cohiba has discontinued the Cohiba Comador – the […]
Wasn’t this supposed to be the year where product was just going to come out of the woodwork? While General was right at the top of the amount of new releases, there actually seemed to be a little less than in previous years. The booth seemed to be slightly smaller as well – continuing a […]
General Cigar Company has recently unveiled a new line extension to Cohiba Nicaragua. The new size is called the Cohiba Nicaragua Pequenos. The new offering will a 4 1/8 x 36 small cigar offering and will be sold in tins. Cohiba Nicaragua made its debut at the 2014 IPCPR Trade Show. While the cigar features Nicaraguan […]
At the 2015 IPCPR Trade Show, General Cigar introduced a second release of its Cohiba Luxury Selection line. The Cohiba Luxury Selection was introduced last year as a ultra-premium offering under the Cohiba line. This release comes in a new size, a 6 x 52 Toro dubbed the LS No. 2. This follows up the […]
The 2015 IPCPR Trade Show brought a more streamlined look for General Cigar Company than in the past. This was reflected in a new booth design at IPCPR – which was still large in comparison to most booths, but smaller than in previous years. It was also reflected in the amount of products announced by General. While […]
