The Cohiba brand has been a staple of the General Cigar Company portfolio for many years. For the most part, Cohiba has been positioned as the luxury brand in General’s portfolio. The past two years has seen General give the Cohiba brand some considerable attention. This included a major packaging refresh for the brand in […]
For the past decade at the IPCPR Trade Show, one could expect a trade show within a trade show when it came to General Cigar Company. This would include a ton of new releases exhibited in such a way that would remind you at Macy’s Department Show in New York. At the start of 2020, […]
Tonight we continue our look at the personalities behind General Cigar as we welcome Rick Rodriguez of CAO Cigars. Rick has a dual role at CAO as he is both the blender and ambassador for the brand. Rick’s had a unique story on how he moved into this role at General Cigar and tonight we […]
Agile Cigar Reviews are cigar assessments where we use a lightweight, shorter format. These will never take the place of our comprehensive reviews. They are only used on blends we have previously assessed. This might be a blend we are re-scoring or giving a score for the first time. It might be a blend we […]
Macanudo is General Cigar Company’s most successful brand in its vast portfolio. Back in 2014, General Cigar created a new offshoot in its Macanudo brand known as Macanudo Inspirado. Macanudo Inspirado was geared with the more contemporary smoker in mind. Originally Macanudo Inspirado made its debut in the European market in 2014. Two years later, General […]
Tonight we continue our look at the personalities behind General Cigar as we welcome Rick Rodriguez of CAO Cigars. Rick has a dual role at CAO as he is both the blender and ambassador for the brand. Rick’s had a unique story on how he moved into this role at General Cigar and tonight […]
For Episode 149, we continue our look at the people behind General Cigar Company as we welcome Steve Abbot, Senior Brand Manager. Steve has responsibilities for both the Macanudo and La Gloria Cubana brands and we will dive into each of these with Steve, plus get to know a little more about Steve and his […]
Next month, General Cigar Company’s Diesel brand will introduce a new regular offering known as the Diesel Estelí Puro. As with all Diesel offerings, the cigar is done in collaboration with AJ Fernandez and features 100% Nicaraguan grown tobaccos from AJ’s farms. This includes a wrapper from the La Lilia farm, binder from the San […]
Tonight we continue our look at the people behind General Cigar Company as we welcome Steve Abbot, Senior Brand Manager. Steve has responsibilities for both the Macanudo and La Gloria Cubana brands and we will dive into each of these with Steve, plus get to know a little more about Steve and his role […]
General Cigar has announced the details around CAO Bones. It’s a cigar that pays homage to dominoes, dice and the good times had playing those games over a good cigar. In a press release announcing CAO Bones, CAO blender/brand ambassador Rick Rodriguez said, ““Bones is about kicking back with your friends with a cold beer […]
