Last week came word of the hiring of Sean Williams as the Brand Ambassador for one of General Cigar Company’s most prestigious brands, Cohiba. The news came as a big surprise to many in the cigar industry, but to this author, it’s clear it’s part of a bigger story at General – one of change. It is a change that continues to evolve, but […]
General Cigar Company has named Sean Williams a brand ambassador for Cohiba. Williams is best known as the owner and founder of Primer Mundo Cigar Company. “We have brought Sean on board as part of the continued expansion of our experiential platforms,” said General Cigar President Régis Broersma in a press release. “Our focus is […]
The Cohiba Blue is a new offering by General Cigar Company that has recently arrived at retailers. While General Cigar Company has positioned Cohiba as one of its more premium and higher-priced offerings, with Cohiba Blue it aims for what the company calls “inclusive luxury” – keeping the premium status of the brand, but bringing […]
Last month, General Cigar Company formally announced a new line under its Partagas brand known as the Partagas Heritage. The cigar is a project that comes out of the General Cigar Dominicana factory located in the Dominican Republic. This is a project was spearheaded by General Cigar Dominicana Vice President of Operations Jhonys Diaz. According to Diaz, the Partagas […]
In January 2017, General Cigar Company added two new blends under its Toraño Vault line. The Vault line has been one of the focus lines under the Toraño ever since General acquired the brands of Toraño Family Cigars back in 2014. It was in 2011 when the Toraño Vault line made its debut under the moniker “Blends from the Vault”. […]
Last month, we reported on a new release from General Cigar known as the Partagas Heritage. The cigar has now officially been nationally launched and today General revealed some more details around the project. “We set out to create a retrospective blend that celebrated the very best of Partagas to date, and took great pride […]
Earlier this year, I paid a visit to General Cigar Company’s operations in the Dominican Republic. General Cigar Company is one of the largest handmade premium cigar companies in the world. It would not only be this author’s first visit to General Cigar’s operations, but also this author’s first visit to the Dominican Republic. The […]
Agile Cigar Reviews replace what we termed “Assessment Updates”. The concept is the same, but the name is different. Agile Cigar Reviews use a lightweight, shorter format. These will never take the place of our comprehensive reviews. They are only used on blends we have previously assessed. This might be a blend we are re-scoring […]
British American Tobacco (BAT) has announced it will be removing Dunhill Cigar and Pipe Tobacco from its brand. The move appears to mean the end to of the oldest names in cigar and pipe tobacco. Dunhill is currently owned by tobacco giant British American Tobacco, a tobacco giant largely focused in the cigarette business. While […]
Foundry Tobacco Company is once again bringing new life to an old brand. Today the subsidiary under General Cigar announced it is bringing back a re-imaged version of the legendary Jamaican brand, the Temple Hall Estates Collection. The new Temple Hall Estates Collection becomes the third major installment of the FTC Heritage Series – […]
