For Episode 149, we continue our look at the people behind General Cigar Company as we welcome Steve Abbot, Senior Brand Manager. Steve has responsibilities for both the Macanudo and La Gloria Cubana brands and we will dive into each of these with Steve, plus get to know a little more about Steve and his […]
Tonight we continue our look at the people behind General Cigar Company as we welcome Steve Abbot, Senior Brand Manager. Steve has responsibilities for both the Macanudo and La Gloria Cubana brands and we will dive into each of these with Steve, plus get to know a little more about Steve and his role […]
Tonight, we are proud to welcome Laurel Tilley from General Cigar Company. Laurel’s the brand ambassador for one of the largest cigar brands in the world, Macanudo. We’ll talk about the whole story of Macanudo as well as the latest happenings in the brand. Also our Live True segment will cover soft drinks and in […]
Tonight, we are proud to welcome Laurel Tilley from General Cigar Company. Laurel’s the brand ambassador for one of the largest cigar brands in the world, Macanudo. We’ll talk about the whole story of Macanudo as well as the latest happenings in the brand. Also our Live True segments will cover soft drinks […]
While it didn’t have a formal launch at ProCigar 2020, attendees of the event received what is to be the sixth installment of Macanudo’s Inspirado Series, the Macanudo Inspirado Green. The Macanudo Inspirado Green features a Brazilian Arapiraca wrapper – marking the first time that wrapper has been used on a Macanudo. The remainder of […]
Earlier today came word that four of the largest cigar companies: Altadis U.S.A., General Cigar Company, Davidoff of Geneva, and Drew Estate were not going to be attending the 2020 Premium Cigar Association (PCA) Trade Show. These companies are owners of some of the most popular cigar brands in the world. The following is a […]
General Cigar is one of the booths that takes us a long time to cover. There always are plenty of products that are being showcased, but 2019 was particularly challenging. In the past we have had a central marketing contact in Victoria McKee Jaworski. Victoria is no longer with General and this marked our first […]
At the 2019 IPCPR Trade Show, General Cigar introduced a new line under its Macanudo line known as Heritage Nuevo. It’s a limited release line that Macanudo describes as a “bold, multi-year” project that will involve taking some of Macanudo’s most popular brands and remaking them with unique tobaccos. The first release of the Macanudo […]
At the 2019 IPCPR Trade Show, General Cigar Company introduced its fifth blend under its Macanudo Inspirado line, the Macanudo Inspirado Palladium. While Macanudo’s Inspirado line puts a contemporary spin on the Macanudo brand, the Inspirado Palladium uses an old Cuban technique involving using tercios to age the tobacco. With tercios, the tobaccos are aged […]
At the 2019 IPCPR Trade Show, General Cigar introduced its second flavored cigar under the Macanudo label, the M Bourbon by Macanudo. The M Bourbon by Macanudo follows up 2018’s M by Macanudo. While the M by Macanudo featured coffee flavors, the M Bourbon by Macanudo is meant to showcase the flavors found in an […]
